Navigating with 3D Evaluation: Public Dialogue for Results provides a mapping process that can help you use dialogue and public engagement to achieve valuable, lasting outcomes and also to demonstrate the value of your work.
Navigating with 3D Evaluation shows you how to:
- Set goals together: Enlist clients and stakeholders as full partners in exploring potential outcomes, so the project is as fruitful as possible;
- Share vision: Develop a candid narrative that engages clients and key stakeholders, so that everyone is pulling in the same direction;
- Maintain trust: Set priorities and interim targets, so that trust is built and maintained even as you face the tough challenges;
- Navigate around obstacles: Clarify the impact of budget cutbacks, political leadership changes, and other shocks to the project, then add resources or modify goals as most appropriate;
- Ensure a good trajectory at handoff: Work with clients and stakeholders to determine what actions will be required and who will be responsible, after the dialogue process has concluded, to ensure that commitments are honored and the full benefit of the dialogue is realized; and
- Demonstrate the value of your work: Build a shared understanding of the impact and results of dialogue, before, during, and after your process.
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3D Evaluation differs from standard dialogue evaluation in four critical ways:
1. It begins before the dialogue process, not after, with a careful review and analysis of the purpose for the dialogue process. This ensures both that your purpose is appropriate for the community and project context and understood and supported by stakeholders.
2. It is active during the dialogue process. Using 3D Evaluation to monitor and manage provides a way to keep the process on track, while it’s unfolding.
3. It is transparent and collaborative. 3D Evaluation provides a vehicle for inviting stakeholders, sponsors, and interested others to bring their intelligence, knowledge, and energy into the ongoing evaluation and course correction effort.
4. It continues after the dialogue process. 3D Evaluation can be used to direct attention to the long-term outcomes of the dialogue process, assuring, for instance, that the voice of the community is heard even when civic decision-making and implementation efforts take place months or years after the dialogue has concluded..
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